Pinterest announced new AI-powered upgrades to its boards to make them more personalized for users. These features include an AI-driven collage, “Styled for you,” that helps users create outfits from saved fashion Pins, and “Boards made for you,” which are personalized boards curated with AI. “Styled for you” collages allow users to combine different clothing and accessories to create new outfits tailored to their individual style preferences. By tapping an item in the collage, users can swipe through AI-recommended saved pins for mixing and matching. Pinterest is also testing “Boards made for you,” personalized boards curated from a blend of editorial input and AI-powered suggestions. These boards —featuring trending styles, weekly outfit inspiration, and shoppable content — will be featured in users’ home feeds and in their inboxes. The company is initially experimenting with the AI features in the U.S. and Canada. They’ll start rolling out in the next few months.
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