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Refreshing Your Business’ Brand Across Platforms

  Forbes recently released an article highlighting key tips on branding across different digital and social media platforms. Appetizer Mobile's CEO, Jordan Edelson, stated how important it is to launch "extension initiatives" which allows the brand to test the waters with different niches. To read the...

Forbes: 14 Common SEO Mistakes

Forbes recently posted an article outlining some common SEO mistakes which were brought to light by Forbes' very own council members. Appetizer Mobile's CEO, Jordan Edelson, mentions how companies and businesses often focus on traffic rather than conversions. To read more about his thoughts and...

Outdoor Advertising Campaigns: Forbes

  In a recent Forbes article, Forbes Agency Council members, including Appetizer Mobile’s CEO, Jordan Edelson, discussed nine examples of effective outdoor advertising campaigns and how they were leveraged to focus on viral components. Edelson describes the success of Spotify’s “Your 2018 Wrapped” campaign, which gave...

Personal Branding Trends You Need to Know for 2019

What’s one personal branding trend you see on the horizon for 2019, and how can professionals take advantage of it?     Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in...