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Apples New App Store Policies

Changes to Apple’s App Store policies on its Sign in with Apple service and the rules around children’s app categories are now being tweaked. New apps must comply right away with the tweaked terms, but existing apps will have until early 2020 to comply with the new rules. 

The first area that is getting further tweaking is the Kids’ terms. Rule sections 1.3 and 5.1.4 specifically are being adjusted after Apple spoke with developers and providers of ad and analytics services about their concerns over the past few months.

Both of those rules are being updated to add more nuance to their language around third-party services like ads and analytics.

The second set of updates has to do with Apple’s Sign in with Apple service.

Sign in with Apple is a sign-in service that can be offered by an app developer to instantly create an account that is handled by Apple with additional privacy for the user. 

Sign in with Apple is being required to be offered by Apple if your app exclusively offers third-party or social log ins like those from Twitter, Google,  LinkedIn, Amazon or Facebook. It is not required if users sign in with a unique account created in the app, with say an email and password.

Starting today, new apps submitted to the store that don’t meet any of the above requirements must offer Sign in with Apple to users. Current apps and app updates have until April 2020 to comply.