Startup company, Masterclass, has made quite some noise over the past few years building a user base around their product that provides educational and instructional videos from individuals that are at the top of their industry. For example, they attained top NBA players to provide instructional videos for users on how to improve basketball techniques and award winning music producers on how to improve their music editing skills. But now, a new LA based startup is beginning to directly compete. Introducing The Skills, which is backed by Maverson, Global Founders Capital and 8VC, has brought on celebrity athletes like Maria Sharapova, Shaun White and Michael Phelps to provide users with a very similar experience. Founded by E. Omer Atesmen, a former renewable energy entrepreneur, The Skills aims to bring coaching lessons from life to sports to all of its subscribers.
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