Virtual entertainment technology company, FaceBank Group will be merging with live TV streaming service fuboTV. FuboTV’s notoriety stems from its development of the Michael Jackson hologram which went viral during the 2014 Billboard Music Awards and the Tupac hologram in 2012. FuboTV still owns the rights to develop digital representations of Elvis Presley, Marilyn Monroe and many other high profile individuals. The merger’s goal is to create a leading digital entertainment platform with the existing company’s IP and platform. This comes at a time when larger media corporations are merging due to the growing competition between new streaming services.
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