Check Out the New TikTok Competitor, “Favorited”!

Drama unfolded across mainstream social media platforms like TikTok, which briefly went dark in the U.S. before a rapid return. Instagram recently faced backlash after ending its third-party fact-checking program. At the same time, startups like Favorited are attracting attention from investors, creators, and viewers. Favorited closely resembles TikTok Live as it aims to enable creators to engage with their followers in real time. Key features include gifting, interactive games, streaks, leaderboards, and more. Gifting operates similarly to TikTok Live, allowing viewers to send virtual gifts during a livestream. These gifts are purchased with coins, which are bought with real money. One of Favorited’s standout features is its competitive revenue split of 70/30 for creators, which could be more favorable than TikTok, which takes around 50%. Users need at least 100 followers to start their own streams on Favorited, but anyone can join existing streams. Within these streams, they can participate in “battles” and collaborations, which can help them promote themselves and gain new followers.