Klarna Rolls Out AI Features

Klarna is introducing a suite of new features, including an AI-powered image-search tool called Shopping lens. The company is also launching shoppable videos in Europe, in-store product scanning, a new cashback program, express refunds and more. The new Shopping lens allows users to take a picture of items and styles that they see in order to quickly find out where to buy them. The feature can visually identify more than 10 million items, such as clothing and electronics, and match these with more than 50 million store offers in the app’s search and compare tool. From there, you can compare prices, retailers and reviews. Users will also be shown items that are similar to the product that they took a picture of. Shopping lens is available in the United States, the United Kingdom, Germany, Sweden, Denmark and Norway.