Forbes: Ways to Optimize Your Landing Page

Your website’s landing page is often the first interaction a potential customer has with your brand. So it’s crucial to make that initial impression count, crafting a captivating landing page to grab the attention of—and quickly convert—prospective customers. How exactly can brands ensure their landing pages have their intended effect? Young Entrepreneur Council members shared some tips and Jordan Edelson, CEO of Appetizer Mobile stated, “One way to ensure your landing page is appealing and optimized for conversions is by designing your CTA to be clearly visible. This can be done with contrasting colors, large fonts, or dynamic buttons”. To read the entire article, you can visit the following link: