TalkShopLive Launches App

Live commerce platform TalkShopLive announced its Studio app for creators and brands, bringing an array of management and broadcast tools to mobile, including the ability to virtually collaborate with four people in a livestream, pin comments, simulcast on Facebook and more. TalkShopLive’s new app allows sellers to access the platform’s full toolset right from their phones, such as displaying item details at the bottom of the screen, highlighting key products during moments in the show, tracking sales while live streaming, interacting with customers in real-time and getting access to viewership metrics. The startup also touts its proprietary multi-embed point-of-sale technology, which enables customers to purchase an item during a live show without interrupting the viewing experience. Sellers can sync products from their existing Shopify stores.