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Amazon Launches AI Shopping Assistant “Rufus”

Amazon announced the launch of an AI-powered shopping assistant it’s calling Rufus that’s been trained on the e-commerce giant’s product catalog as well as information from around the web. The company says the new tool will launch to a subset of U.S. customers in beta, before expanding...

Amazon to Launch a Sports App?

According to recent reports, Amazon is developing a standalone app for watching sports. The move signals Amazon’s continued push toward investing in Prime Video and live sports content. If released, the standalone app would better highlight Amazon’s sports content, which is currently included in the...

Apple TV App Expands Its Reach!

Apple has announced that Apple TV+ app will rolling out onto the new Amazon Fire Stick devices this year. It will be available on the Fire TV Stick 2nd Generation in the United States, Canada, U.K., Germany, France, Italy, Spain and India. Users will also...