From not staying on-brand or marketing it well enough to pushing out content at an inconsistent cadence, there are many ways a brand can falter when trying to create a podcast. Forbes Agency Council members were asked for tips how to create a successful branded podcast and Jordan Edelson, CEO of Appetizer Mobile, stated, “Collaborate with others who are in similar industries. One of the greatest ways to grow your podcast channel while still staying on-brand is collaborating with other content creators. This can also yield the benefit of a built-in audience from the partner collaborator”. To read the entire article, visit the following link: https://www.forbes.com/sites/forbesagencycouncil/2022/11/18/16-pro-tips-for-creating-a-successful-branded-podcast/?sh=2693a5d57dfc
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