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Forbes: Going Viral For Negative Reasons

When negative stories go viral on social media, brands that fail to thoughtfully react risk losing trust, reputation and sales. With the pressure of the spotlight on them, some make a bad situation worse with poorly timed, insensitive responses. Members of Forbes Agency Council discuss common mistakes...

Lookout for Sekai!

Just like in your favorite anime, this is the story of a young group of twentysomethings who started with nothing, traveled the world and ended up with a global license to develop official Naruto consumer apps. Founded in early 2022, French startup Sekai describes itself as a studio that...

YouTube Announces New Features For Shorts

As competition with TikTok and Reels heats up, YouTube announced a slate of new features designed to make its short-form video product, YouTube Shorts, more compelling. In a video update for creators, YouTube Chief Product Officer Johanna Voolich introduced six new tools that will help creators craft...

Speak App Closes Series B

AI-powered language learning app Speak is on a tear. Since launching in its inaugural market of South Korea in 2019, Speak has grown to over 10 million users. Its user base has doubled every year for the last five years, and Speak now has customers in more than 40...

Paint Points For SMB’s Working With Agencies

Small and medium-sized businesses sometimes find working with an agency to be a difficult experience. While looking for expert external support, SMBs may encounter frustrations that undermine a promising partnership’s potential. By being attuned to the distinct needs of smaller clients, agencies can provide more...

Slingshot Raises $2.2 Million

Sanil Chawla remembers the meetings he had with countless artists in college. Those creatives were looking for one thing: sustainable economic infrastructure that could help them scale rather than drown them in paperwork, filings and tracking down receipts. Chawla thought he might have a solution and...

TikTok & Generative AI

TikTok is the latest tech company to incorporate generative AI into its ads business, as the company announced that it’s launching a new “TikTok Symphony” AI suite for brands. The tools will help marketers write scripts, produce videos and enhance current assets. The suite includes...

Google I/O Keynote – Gemini 1.5 Pro

Gemini, Google’s family of generative AI models, can now analyze longer documents, codebases, videos and audio recordings than before. During a keynote at the Google I/O 2024 developer conference Tuesday, Google announced the private preview of a new version of Gemini 1.5 Pro, the company’s current...

Check Out AI App “Voicenotes”!

AI-powered tools like OpenAI’s Whisper have enabled many apps to make transcription an integral part of their feature set for personal note-taking, and the space has quickly flourished as a result. Apps like AudioPen, Cleft Notes, and TalkNotes have proliferated across app stores and the Internet,...

How Businesses Are Utilizing AI

Most of us have heard about how AI has the potential to transform businesses. But how are businesses actually using AI? From optimizing dumpster rental routes to generating content and code, New York-based leaders are harnessing AI to drive success and efficiency in their companies....