Google & AI in the Play Store

Google is bringing its AI technology to the Play Store. At the recent developer event, Google I/O, the company announced several new ways for developers to use its AI to build and optimize their Android apps for the Play Store, alongside a host of other tools to grow their app’s audience through things like automated translations and other promotional efforts. The AI updates present another way Google is aiming to infuse AI technology into all its products, from search to productivity apps to code writing tools and beyond. They also set the stage for how AI could be used in terms of app publishing and promotion, leaving many to wonder if Apple will introduce similar tools at its upcoming developer conference, WWDC, in June.