Companies are betting big on generative AI to gain a competitive edge. But adoption challenges remain. According to a recent survey from EY, a significant portion of businesses looking to embrace generative AI say that the field’s rapid progress — and the surge in vendors claiming to have AI expertise — is complicating their deployment prospects. The boom is benefiting startups like AssemblyAI, a self-styled “applied AI” venture that researches, trains and deploys AI models for developers and product teams to integrate into their apps and services. AssemblyAI claims that its paying customer base grew 200% from last year to 4,000 brands and that its AI platform is now handling around 25 million API calls per day. Moreover, over 200,000 developers are building on the platform, AssemblyAI says — using it to process more than 10 terabytes of data a day.