Meta’s New AI Mode

As Meta tries to catch up in the AI race and boost engagement with its AI bot, the company announced that it’s rolling out new AI features on Facebook that aim to change how users find information, create content, and interact with the platform. The headline update is “AI Mode,” a new way to search Facebook that uses Meta AI to surface answers pulled from public posts across the platform, including Groups and Reels. Instead of scrolling through search results, users can ask a question in plain language and get a synthesized answer based on what people are actually discussing. This follows Meta’s quiet launch last month of Forum, a Reddit-style app that includes its own AI “Ask” tab, letting users pose questions and get answers pulled from discussions happening across Facebook Groups.