For success in a digital marketplace, having a fully functioning mobile app is imperative. Headquartered in New York City, at Appetizer Mobile has created apps for hundreds of major brands. We pride ourselves in being a completely in-house team, which allows us to maximize communication...
In the age of social media, influencer marketing is playing a larger role in many companies’ business strategies. When chosen thoughtfully, an influencer can greatly increase your business’ visibility and profits. However, it’s not enough to find someone with lots of followers—the influencer must align with...
Haptik, a conversational AI platform, has been making tremendous strides in India and is now looking to use its capital to expand its clientele internationally. Haptik has acqui-hired Convrg, a LA-based startup who's technology is focused on developing chatbots. The move will also help improve...
Waze is a navigation mobile application that provides users with a variety of tools that helps make trips efficient and simple to plan. Waze just recently announced a new update that will allow users to see toll prices for all routes across the United States...
As we see plenty of large tech companies begin to branch out to other industries in hopes of creating different revenue streams, one platform has been doing it quite well. LINE Man, a mobile application located in Thailand, allows users to access food, groceries, parcel...
Oftentimes, individuals and groups building landing pages focus more about the advertising and the craft around it rather than the equal time deserved for the landing page. Forbes recently posted an article about this common mistake, specifically centered around PPC, and how to create an...
Potential clients never enjoy the oversell of a pitch and the idea of going the extra mile is sometimes lost in translation. Forbes' latest article highlights how agencies often use tactics that may come off as too hard of a sale or even sleazy. Our...
Facebook recently announced that they will be launching a digital currency named Libra. Libra is expected to launch sometime early next year and is designed to be simple to use. The way it works is it will require you to purchase Libra coins utilizing your...
Forbes' latest article outlines 11 rules for preventing a PR crisis. Our CEO, Jordan Edelson, provides his thoughts along with 10 other Forbes members. Check out the excerpt below! With today’s 24/7 news cycle, business and industry stories—both good and bad—don’t stay silent for long. When...
Epic Games, the creator of the infamous game Fortnite, has recently purchased the social video app, Houseparty. Houseparty is a mobile application that delivers video chat access across multiple platforms that include iOS, Android and macOS. The founders of the app have stated that although...
