Potential clients never enjoy the oversell of a pitch and the idea of going the extra mile is sometimes lost in translation. Forbes' latest article highlights how agencies often use tactics that may come off as too hard of a sale or even sleazy. Our...
Facebook recently announced that they will be launching a digital currency named Libra. Libra is expected to launch sometime early next year and is designed to be simple to use. The way it works is it will require you to purchase Libra coins utilizing your...
Forbes' latest article outlines 11 rules for preventing a PR crisis. Our CEO, Jordan Edelson, provides his thoughts along with 10 other Forbes members. Check out the excerpt below! With today’s 24/7 news cycle, business and industry stories—both good and bad—don’t stay silent for long. When...
The startup company, Swiftly, just raised $10 million in its Series A funding round. The company will be utilizing its capital to grow software that improves real time data for transit systems across the Untied States. It is currently in over 50 cities and works...
Cybercriminals and hackers are more aggressive than ever these days. With advanced technology, breaches are increasingly common, which puts companies and their customers at risk of fraud and identity theft. To avoid this, businesses need to be extra careful with how they handle and store customer...
Startup companies traditionally focus on solving a niche problem which they can ultimately build a business around. Recently, India has seen a change in the mobile app industry where apps are becoming more widespread in functionality. Companies such as Truecaller and WeChat are just a...
Overcast, the popular iOS app that allows people to record their podcasts, recently announced that they will provide a new feature which allow podcast creators and listeners to share audio and video clips. Users will be able to share the content on platforms such as...
YEC had recently posted an article highlighting 8 pieces of tech that are currently still on hot watch. Appetizer Mobile's CEO, Jordan Edelson, mentions how foldable phones have a ton of opportunity to make drastic changes in the tech industry for the future, but still...
Forbes recently released an article highlighting 15 ways to help businesses convert website traffic into sales. Appetizer Mobile's CEO, Jordan Edelson, discussed how creating a frictionless experience for the user directly to the call of action can lead to massive increase in conversion to sales....
Forbes recently posted an article outlining some common SEO mistakes which were brought to light by Forbes' very own council members. Appetizer Mobile's CEO, Jordan Edelson, mentions how companies and businesses often focus on traffic rather than conversions. To read more about his thoughts and...
