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Tech

Forbes: How a Brand Can Utilize Newsletters

Newsletters have been around for centuries, their popularity fluctuating along with the state of the media as times change. While a company newsletter might seem like a marketing artifact of the past to some people, newsletters continue to be a great option for communicators who...

AR In Advertising For 2022

Each year, augmented reality (AR) becomes increasingly more integrated with our everyday lives and experiences. Whether through interactive apps that blend reality with a fictional digital world, or through interior design apps that allow consumers to virtually create their dream living space, AR has become...

Tips on Launching Products On Social Media

Launching a new product on social media can be a great way to go to market, but that’s only if you design an effective social media campaign. From creating content to scheduling, building awareness of your new product on social media requires a lot of...

Hotel Engine Raises $63 Million

People all over the world are traveling more for work again. If you’ve flown anytime in the past few months, the packed planes are in part evidence of that. Further evidence that travel is rebounding lies in the number of people staying in hotels, and...

TabTrader & The Crypto Wave

Amsterdam-based startup TabTrader has been capitalizing on the crypto wave with a platform that aggregates prices and token availability across dozens of exchanges. While other platforms allow users to look at token prices across exchanges, most are desktop-optimized while TabTrader has built up a substantial...

Dent Reality Closes Seed Round

London-based, Dent Reality, provides shoppers with a small-scale layout of the store’s aisles, while integrating with the store’s database to provide shelf-specific data on where to find particular items. AR capabilities allow users to hold their phone up to chart a path to the object...

Party Round Raises $7 Million

Party Round, a startup company that utilizes software to help the process of raising early-stage corporate capital has raised $7 million. The better part? They used they’re own platform to do so! Investors include Alexis Ohanian’s Seven Seven Six fund, Anish Acharya from a16z, along...

Recruiting Hacks to Find the Best Job Candidates

They're are plenty of recruiting hacks to help save you time when trying to identify the best candidates for your open position. YEC members were asked for their advice and Jordan Edelson, CEO of Appetizer Mobile, stated, "Getting an understanding of how a candidate would...

Ometria Closes Series C Round

Ometria, an “AI-powered” customer marketing platform allowing brands and retailers to personalize marketing messages has completed a $40 million Series C round, led by InfraVia Growth, with participation from existing investors Octopus Ventures, Sonae IM, Summit Action, Adjuvo and Columbia Lake Partners. This brings its...