Startup companies traditionally focus on solving a niche problem which they can ultimately build a business around. Recently, India has seen a change in the mobile app industry where apps are becoming more widespread in functionality. Companies such as Truecaller and WeChat are just a...
Overcast, the popular iOS app that allows people to record their podcasts, recently announced that they will provide a new feature which allow podcast creators and listeners to share audio and video clips. Users will be able to share the content on platforms such as...
YEC had recently posted an article highlighting 8 pieces of tech that are currently still on hot watch. Appetizer Mobile's CEO, Jordan Edelson, mentions how foldable phones have a ton of opportunity to make drastic changes in the tech industry for the future, but still...
Forbes recently released an article highlighting 15 ways to help businesses convert website traffic into sales. Appetizer Mobile's CEO, Jordan Edelson, discussed how creating a frictionless experience for the user directly to the call of action can lead to massive increase in conversion to sales....
Forbes recently posted an article outlining some common SEO mistakes which were brought to light by Forbes' very own council members. Appetizer Mobile's CEO, Jordan Edelson, mentions how companies and businesses often focus on traffic rather than conversions. To read more about his thoughts and...
Appetizer Mobile's CEO, Jordan Edelson, was mentioned in Forbes latest article regarding marketing strategies for user generated content. He briefly mentions in the article how creating contests combined with unique hashtags can help garner content leading to organic traffic to your brand. To read the...
iPhone users are spending more than ever on apps. According to a recent analysis by Sensor Tower, U.S. iPhone users spent an average of $79 in apps during 2018, which was a 36 percent increase from 2017. This only includes purchases processed through the App...
In a recent Forbes article, Forbes Agency Council members, including Appetizer Mobile’s CEO, Jordan Edelson, discussed nine examples of effective outdoor advertising campaigns and how they were leveraged to focus on viral components. Edelson describes the success of Spotify’s “Your 2018 Wrapped” campaign, which gave...
Appetizer Mobile was a recently mentioned in an article written by Slickplan and focuses on the topic of emerging user interface designs for the new year. Our CEO, Jordan Edelson, highlights how he believes minimal graphics and designs are going to be key components in...
Since the start of January, the Cyberspace Administration of China, the country’s chief internet regulator, has shut down over 9,300 mobile apps and 700 websites. Among apps shuttered includes the popular news app Tencent, which the agency claims was responsible for spreading “vulgar and low-brow content...
