Overseeing your social media posts and engagement can oftentimes be overwhelming given the different strategies that each platform requires. One of the main goals whenever posting is to boost engagement with your audience. YEC recently asked its community members to speak on the topic and...
Social media channels have an enormous impact on company growth as they provide the ability to draw hundreds of eyeballs to their brand. Unfortunately, deciding where to create content and post can be a difficult decision given that hundreds of new digital platforms are created...
Developing great content is a reward in itself. However, if that content doesn't strike a chord with its core demographic, it isn't performing its function. Businesses need to know where their content is most likely to reach their target audience and make the most impact....
Forbes has posted an article discussing the topic of how brands and companies should be dividing their attention and focus on multiple social platforms. The proliferation of social media sites has made it so much easier for companies to get in contact with the core...
Forbes recently released an article highlighting key tips on branding across different digital and social media platforms. Appetizer Mobile's CEO, Jordan Edelson, stated how important it is to launch "extension initiatives" which allows the brand to test the waters with different niches. To read the...
Effective customer engagement is the driving force behind drawing people in the first time, keeping them coming back in the future and holding their loyalty to your brand. Recently, video has emerged as one of the leading ways to reach and engage an audience—especially online....
