Marketing and building a strong relationship with your key consumers is a crucial piece to growing a brand. Thanks to social media, which gives companies the ability to interact directly with consumers, brand loyalty has become easier to achieve than ever before. YEC members gave...
Developing great content is a reward in itself. However, if that content doesn't strike a chord with its core demographic, it isn't performing its function. Businesses need to know where their content is most likely to reach their target audience and make the most impact....
Being an entrepreneur comes with its perks, but there're many sacrifices that individuals must face. While owners have the flexibility to set their own hours, they're relied upon to handle all issues, especially if the company is in its earlier stages. YEC recently asked its...
Apple has removed Epic Games’ battle royale game Fortnite from the App Store after the developer on Thursday implemented its own in-app payment system that bypassed Apple’s standard 30 percent fee The decision marks a significant escalation in the feud between Epic and one of the world’s most dominant mobile...
Hypotenuse AI is a startup that is looking to change the way we write copy to help advertise and sell our products. Backed by Y-Combinator, the company uses computer vision and machine learning to create automated product descriptions that are targeted to specific customers. What...
Selecting through a group of candidates to bring onboard to your team can often be a difficult decision to make. A number of different variables come into play and weighing the pros and cons can often confuse hiring managers. YEC recently reached out to its...
Mobalytics is a startup that focuses on providing gamers with analytics feedback in order to help them improve their skills. With a new collaboration with Tobii, the company will be able to track eye movement which will ultimately lead to a whole new set of...
Mira has recently announced that they’ve raised roughly $10 million in funding which was led by Sequoia and Happiness Ventures. This AR focused startup builds and sells augmented reality hardware devices. They’ve also recently mentioned their products will be focused on the industrial landscape as...
In today’s world, we are fed so much information across all boards of the spectrum that we often find it too difficult to determine which pieces are actually factual. Former Google engineers are looking to tackle this issue with a new app called Brief. Brief...
Zoom, the video conferencing company has just announced it will be expanding into hardware with a new $599 video chatting product. The product will allow users to create a more immersive and engaging environment while communicating with other users. The device contains a 27-inch screen...
