Forbes' latest article goes over design principles that all business owners, companies and brands should fully be aware of. It gets the user interested in what the business has to offer, and it tells a story about a brand. Our CEO, Jordan Edelson, stated the following,...
WhatsApp, the most popular messaging app in the world today, recently announced it has surpassed two billion users. The app, which is free to download and has no ads, has steadily increased its user base over the course of 11 years. After being purchased by...
Front is a tech startup that provides users with a collaborative shared inbox that all employees can interact with. They have a number of features which include the ability to allow employees to share email addresses, assign conversations to specific employees, mention specific employees within...
Memphis Meats has raised $161 million in financing from its latest round. Memphis Meats has a notable group of investors which include SoftBank, Richard Branson, Bill Gates, Tyson Foods and other venture capital firms. Memphis Meats is a tech company that manufactures different food such...
For success in a digital marketplace, having a fully functioning mobile app is imperative. Headquartered in New York City, at Appetizer Mobile has created apps for hundreds of major brands. We pride ourselves in being a completely in-house team, which allows us to maximize communication...
Waze is a navigation mobile application that provides users with a variety of tools that helps make trips efficient and simple to plan. Waze just recently announced a new update that will allow users to see toll prices for all routes across the United States...
YEC had recently posted an article highlighting 8 pieces of tech that are currently still on hot watch. Appetizer Mobile's CEO, Jordan Edelson, mentions how foldable phones have a ton of opportunity to make drastic changes in the tech industry for the future, but still...
iPhone users are spending more than ever on apps. According to a recent analysis by Sensor Tower, U.S. iPhone users spent an average of $79 in apps during 2018, which was a 36 percent increase from 2017. This only includes purchases processed through the App...
In a recent Forbes article, Forbes Agency Council members, including Appetizer Mobile’s CEO, Jordan Edelson, discussed nine examples of effective outdoor advertising campaigns and how they were leveraged to focus on viral components. Edelson describes the success of Spotify’s “Your 2018 Wrapped” campaign, which gave...
Effective customer engagement is the driving force behind drawing people in the first time, keeping them coming back in the future and holding their loyalty to your brand. Recently, video has emerged as one of the leading ways to reach and engage an audience—especially online....
