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Jordan Edelson Tag

Forbes: Turn Your Brand Around In The Face Of Crisis

Jordan Edelson CEO of Appetizer Mobile featured in one of Forbes latest articles:   Post written by Forbes Agency Council   Even the best-laid plans can come to a crashing halt when a PR crisis rolls into town. Customers can be fickle and take a successful brand to the...

EContent: How Virtual and Augmented Reality Ads Improve Engagement

By Erik J. Martin   In an increasingly competitive and fragmented age for electronic content providers—when ad blocking, alternative content channels, and decreased attention spans seriously threaten the bottom line—publishers might want to consider seeking revenue solutions less in the real world than in the virtual world....

Small Biz Daily: 11 Things Entrepreneurs Need to Know

By Rieva Lesonsky   1—Late Payments Can Cripple Your Business   Fundbox, a leading cash flow optimization platform for small businesses, just released findings from a survey conducted to better understand the microeconomic impact of unpaid or late payments.   According to recent Fundbox studies, 64% of SMBs get paid late—and that the total...