When it comes to Super Bowl ads, brands are competing not only for attention, but also for cultural relevance, memorability and measurable impact. Each year, shifts in consumer sentiment, media consumption and technology shape how advertisers approach everything from storytelling and humor to audience targeting...
As hybrid work continues to reshape how agencies operate, culture has become one of the most powerful factors in motivating and retaining talent. When teams are no longer in the same room, engagement depends less on proximity and more on the behaviors, systems and experiences...
No company has capitalized on the AI revolution more dramatically than Nvidia. Its revenue, profitability, and cash reserves have skyrocketed since the introduction of ChatGPT over three years ago — and the many competitive generative AI services that have launched since. Its stock price has...
Flaviu Radulescu started Runware in 2023 when he was testing a text-to-image company and realized that, though generative AI tech was powerful, it was slow in generating images. So Radulescu teamed up with Ioana Hreninciuc and launched Runware as a dev tool platform that specializes in generating images, videos, and...
Amazon is expanding its AI-powered digital assistant Alexa+ with new capabilities. The company announced that it’s adding four new integrations to the service that will allow the assistant to work with Angi, Expedia, Square, and Yelp starting in 2026. These additions allow customers to book hotels, get quotes for home...
Move over, Santa. Now there’s another magical character for kids to track: the tooth fairy. After making a personalized tooth fairy video for his nephew, Oliver Finel noticed a gap. While there are plenty of Santa trackers, nothing similar existed for the tooth fairy. Recognizing...
After shifting its gaming strategy to focus more on games played on the TV, Netflix announced it’s acquiring Ready Player Me, an avatar-creation platform based in Estonia. The streamer said it plans to use the startup’s development tools and infrastructure to build avatars that will allow Netflix...
The agency world has always rewarded those who stay ahead of the curve, but figuring out where the curve is today has become increasingly complicated. New tools emerge weekly, client expectations shift constantly and skills that mattered just a year ago don’t always carry the...
The agency world moves at breakneck speed, with each week bringing new tech, AI tools, emerging social platforms and hot takes on what will revolutionize the industry. This constant flood of innovation creates a genuine dilemma for agency leaders. If they invest time and resources...
Apple announced it will allow alternative app stores in Japan and will permit developers to process payments for digital goods and services outside of its own in-app purchase system in iOS. The iPhone maker is not making these changes because it wants to be more open; it’s...
