Pullstring, a voice app design and publishing startup, has been acquired by Apple, according to Axios’ Ina Friedt and Dan Primack. Back in 2011, the San Francisco startup was founded by former Pixar executives to create voice experience design tools for toy products. Notably, their technology...
Orai, an AI-powered communication coaching app, has raised $2.3 million in seed capital. The recent funding round was led by the San Francisco-based VC firm Comcast Ventures. In a recent TechCrunch article, Orai’s CEO, Danish Dhamani, said he founded the Philadelphia startup with Paritosh Gupta and...
Appetizer Mobile's CEO, Jordan Edelson, was mentioned in Forbes latest article regarding marketing strategies for user generated content. He briefly mentions in the article how creating contests combined with unique hashtags can help garner content leading to organic traffic to your brand. To read the...
iPhone users are spending more than ever on apps. According to a recent analysis by Sensor Tower, U.S. iPhone users spent an average of $79 in apps during 2018, which was a 36 percent increase from 2017. This only includes purchases processed through the App...
In a recent Forbes article, Forbes Agency Council members, including Appetizer Mobile’s CEO, Jordan Edelson, discussed nine examples of effective outdoor advertising campaigns and how they were leveraged to focus on viral components. Edelson describes the success of Spotify’s “Your 2018 Wrapped” campaign, which gave...
Appetizer Mobile was a recently mentioned in an article written by Slickplan and focuses on the topic of emerging user interface designs for the new year. Our CEO, Jordan Edelson, highlights how he believes minimal graphics and designs are going to be key components in...
Since the start of January, the Cyberspace Administration of China, the country’s chief internet regulator, has shut down over 9,300 mobile apps and 700 websites. Among apps shuttered includes the popular news app Tencent, which the agency claims was responsible for spreading “vulgar and low-brow content...
Effective customer engagement is the driving force behind drawing people in the first time, keeping them coming back in the future and holding their loyalty to your brand. Recently, video has emerged as one of the leading ways to reach and engage an audience—especially online....
